The 2025 Unified Commerce Benchmark evaluates how 220+ leading retailers are delivering seamless, connected experiences across digital and physical channels.
Our research spans 7 specialty retail segments and is based on:
Real shopping journeys (including purchases & returns)
300+ retail capabilities assessed
Insights from 225+ retail executives
What You’ll Learn
Explore how retailers perform across four key areas of unified commerce:
Shopping Experience – Brand storytelling & discovery
Checkout Experience – Seamless, personalized transactions
Fulfillment Experience – Delivery, pickup & returns
Service Experience – Support & relationship building