The most comprehensive assessment of specialty retail performance across shopping, checkout, fulfillment, and service experiences.

The 2025 Unified Commerce Benchmark evaluates how 220+ leading retailers are delivering seamless, connected experiences across digital and physical channels.
Our research spans 7 specialty retail segments and is based on:

  • Real shopping journeys (including purchases & returns)

  • 300+ retail capabilities assessed

  • Insights from 225+ retail executives

What You’ll Learn
Explore how retailers perform across four key areas of unified commerce:

  • 🛍️ Shopping Experience – Brand storytelling & discovery

  • 💳 Checkout Experience – Seamless, personalized transactions

  • 📦 Fulfillment Experience – Delivery, pickup & returns

  • 🤝 Service Experience – Support & relationship building

Why It Matters
Unified commerce isn’t just a strategy—it’s a growth engine. By aligning digital and physical touchpoints, top retailers are building stronger customer relationships, streamlining operations, and unlocking new revenue.
“This content is brought to you by Manhattan Active® Omni, a leading unified commerce platform. Insights are based on real-world retail assessments to help organizations elevate shopping, checkout, fulfillment, and service experiences—driving growth, resilience, and customer loyalty at scale.”
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