IT Recalibrates for a New Business and Technology Landscape
๐ IT at the Forefront of Change
As digital, economic, and societal forces reshape the business world, IT leaders are meeting the moment. Discover how IT departments are:
- Driving efficiency and productivity
- Adapting to shifting customer expectations
- Modernizing tech stacks for future resilience
๐ 84% of IT leaders say their departments must better address evolving customer needs.
๐ Rising Demand, Expanding Responsibilities
IT is expected to do more with less โ even as demand accelerates:
- 74% expect increased demand for services in the next 18 months
- 62% are struggling to keep pace with business requests
- Only 35% have KPIs aligned with other departments

๐ง Focus areas: operational efficiency, system connectivity, and legacy modernization
๐ก๏ธ Security & Data Integrity Remain Top Priorities
With growing digital surfaces and AI integration, the risks rise too. IT leaders are most concerned about:
- Security threats
- Data integrity
- Misaligned business priorities
๐ค AI & Generative AI: From Hype to Strategic Asset
AI adoption is exploding โ and generative AI is next. Discover how IT teams are:
- Optimizing service operations
- Enhancing products with AI features
- Driving predictive analytics and risk modeling
๐ก 86% of IT leaders believe generative AI will play a key role in the near future.
โ๏ธ Ethical Leadership in an AI-Driven World
AI ethics isn’t optional โ it’s essential. Salesforce experts weigh in on:
- Mitigating risks like bias, toxicity, and privacy breaches
- Implementing human-in-the-loop and safety filters
- Building customer trust through secure data practices
This article is posted at salesforce.com

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